Matrimony.com rolls out mobile app to serve LGBT community: Newsdrum

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Chennai: Matchmaking service provider Matrimony.com has unveiled the “RainbowLuv” mobile application to serve members of the gay, lesbian, bisexual, trans and asexual community, the company announced on Wednesday.

The RainbowLuv matchmaking and matchmaking app helps members of the LGBTQIA+ community find serious and meaningful relationships.

“Matrimony.com believes in empowering every individual to find a preferred partner. When it comes to serious matchmaking, the LGBTQIA+ community has been largely underserved and we wanted to provide them with a safe and reliable platform “said Arjun Bhatia, Marketing Director of the company. in a report.

“The genesis for launching this service itself came from some community members who reached out to us over the past year. After multiple discussions and workshops with the community, the service was designed and developed,” said he declared.

More than 45 gender identities, 122 orientation tags and 48 pronouns were included in the app, the company said.

The RainbowLuv app offers free membership registration and also provides profile creation, 100% government ID verification profiles, genuine member photos, photo masking feature, among others, the statement added.


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